Tealium x Luxid: On Air – Demystifying customer data platforms
For B2B & B2C marketing leaders, IT, and procurement professionals.
Hear expert insights
Join Anna Rijntjes, Senior Customer Success Manager at Tealium, and Henrik Lagercrantz, Head of Digital Sales & Marketing Technologies at Luxid, as they explore the power of customer data platforms (CDP) and how you can leverage them to drive real results.
Through real-world examples, they’ll break down the key benefits and offer a clearer understanding of the broader impact CDPs can have on your business.
What you'll gain from our webinar
This event is designed for B2B and B2C marketing decision-makers, IT leaders, and procurement professionals who want to gain actionable insights on:
- What a Customer Data Platform (CDP) is and why it matters.
- How CDPs integrate into your existing tech stack for optimized performance.
- Real-world use cases and strategies for effective CDP implementation.
Plus, you'll learn how Luxid and Tealium’s services can enhance your existing tech stack, driving meaningful business growth.
Webinar program
- What is CDP, and how can it complement, and enhance your existing investment in your tech stack
- Real-world use cases
Henrik Lagercrantz, Head of Digital Sales & Marketing Technologies at Luxid
Anna Rijntjes, Senior Customer Success Manager at Tealium
Henrik has over 15 years of experience in different sales and marketing technologies, the last 7 in strategy and customer development.
He founded the Luxid machine learning and predictive marketing team, consulting our clients on how to better collect the right kind of data, and plan their machine learning algorithms to sync with operational actions to guarantee their business advantages. With his engineer training and web developer background, combined with experience in leading international martech projects, Henrik has consulting and strategic planning abilities that are truly based on best practices.
Anna manages a portfolio of Nordic and Benelux clients, leveraging her experience in Solution Consultancy and Customer Success Management. Her focus is on driving adoption and maximizing the value of investments in CDP and data collection technologies provided by Tealium. Anna has a background in martech and customer experience, with nearly 6 years at Tealium. She supports clients across diverse industries including retail, telecom, publishing, media, entertainment, and insurance, gaining valuable insights from their unique challenges and opportunities.