Luxid blog
Digital marketing
The importance of trust in marketing
Clickbait and aggressive advertising have eroded consumer trust, so now’s our chance to rebuild our...
Personality based marketing
Marketing messages can be targeted better than ever before with the latest technology, and so...
Getting started with cognitive biases in marketing
Want to get a better understanding of your customers? Let's learn how a few insights from modern...
Nudge, Nudge, Nudging
Behavioural science can help with a lot of valuable lessons for marketers. A good example of this...
Is it curtains for clickbait?
Is clickbait worth the stigma in 2022? With brand loyalty at a premium, it might be time we left...
Is 'Above the Fold' still relevant?
Do the techniques associated with ‘Above the Fold’ still apply? Let’s find out.
Augmented Possibilities: Using VR to reimagine audience engagement
From simple product demos, to intricately crafted VR games and narratives, marketers have a whole...
The Pinball Pattern and You
Learn why users are processing Google results pages non-linearly and how this knowledge can help...
Why designers should sit next to copywriters
Designers and copywriters are made for each other. Find out why collaboration between both teams is...