Luxid blog
Digital marketing
Three more cognitive biases to consider in marketing
Understanding how cognitive biases work can be a godsend for marketers, turning sporadic actions...
Nudging for good
Nudging isn't just a trick to get people to buy things they don't need. With proper use it can...
The importance of trust in marketing
Clickbait and aggressive advertising have eroded consumer trust, so now’s our chance to rebuild our...
Personality based marketing
Marketing messages can be targeted better than ever before with the latest technology, and so...
Getting started with cognitive biases in marketing
Want to get a better understanding of your customers? Let's learn how a few insights from modern...
Nudge, Nudge, Nudging
Behavioural science can help with a lot of valuable lessons for marketers. A good example of this...
Is it curtains for clickbait?
Is clickbait worth the stigma in 2022? With brand loyalty at a premium, it might be time we left...
Is 'Above the Fold' still relevant?
Do the techniques associated with ‘Above the Fold’ still apply? Let’s find out.
Augmented Possibilities: Using VR to reimagine audience engagement
From simple product demos, to intricately crafted VR games and narratives, marketers have a whole...