Luxid blog
Digital marketing
What success looks like in data-driven marketing transformation
Luxid researched over 70 B2B and B2BC companies to understand the business success factors of...
Improving customer experience through a composable approach to technology
Meeting customer expectations and delivering ever greater digital experiences has become pivotal...
The power of diverse and inclusive storytelling in B2B
Embracing diverse characters and inclusive storytelling in B2B marketing can engage wider audiences...
How aligning brand marketing and demand generation can drive business growth
A symbiotic relationship between brand and demand and between marketing and sales can drive both...
What’s transcreation and why do you need it?
Learn the difference between transcreation, translation and localisation and how to use it in...
How analytics can help drive sales and prove marketing’s impact on growth
The goal of marketing is to drive sales and ultimately to play a key role in accelerating business...
You've optimized for search, but that's just the start...
SEO is vital for connecting with potential customers, but it’s just the first step in a broader...
Unlocking the potential of a new tech stack in marketing
A new tech stack can improve efficiency and results in marketing. But you must undertake the right...
A design system can help drive consistency, efficiency, and collaboration
Invest in a design system to create consistent consumer experiences and drive collaboration and...