Luxid blog

Digital marketing

    Six essential steps to choosing the right customer data platform

    Reading time: 4 mins

    Customer data platforms have become a key enabler of marketing success and business growth. But how...

    Global Social Media Awards 2024 Winner

    Luxid wins big at the Global Social Media Awards

    Reading time: 3 mins

    The champagne corks are popping at Luxid as we celebrate our fantastic triumph at The Global Social...

    Awards shortlisting is a testament to Luxid’s talent and innovation

    Reading time: 3 mins

    Luxid is shorted at the Global Social Media Awards for Atea, Outokumpu and MSD recognising the...

    What success looks like in data-driven marketing transformation

    Reading time: 4 mins

    Luxid researched over 70 B2B and B2BC companies to understand the business success factors of...

    Improving customer experience through a composable approach to technology

    Reading time: 6 mins

    Meeting customer expectations and delivering ever greater digital experiences has become pivotal...

    The power of diverse and inclusive storytelling in B2B

    Reading time: 5 mins

    Embracing diverse characters and inclusive storytelling in B2B marketing can engage wider audiences...

    How aligning brand marketing and demand generation can drive business growth

    Reading time: 4 mins

    A symbiotic relationship between brand and demand and between marketing and sales can drive both...

    mountain scenery

    What’s transcreation and why do you need it?

    Reading time: 4 mins

    Learn the difference between transcreation, translation and localisation and how to use it in...

    How analytics can help drive sales and prove marketing’s impact on growth

    Reading time: 5 mins

    The goal of marketing is to drive sales and ultimately to play a key role in accelerating business...