Luxid blog

B2b marketing

    Focus on longer-term marketing for better shorter-term results

    Reading time: 4 mins

    B2B marketers are under pressure for short term results but digital immediacy can only be turned...

    Erkka Niemi Susanna Juusti and Pasi Voho

    Luxid on course for global growth

    Reading time: 2 mins

    Already firmly established in the UK and Finland, Luxid is now set for significant expansion across...

    Why marketers must focus on the audience, not the medium

    Reading time: 3 mins

    B2B marketing success: how the latest tools and expansive data sets can help marketers win in...

    Six essential steps to choosing the right customer data platform

    Reading time: 4 mins

    Customer data platforms have become a key enabler of marketing success and business growth. But how...

    Global Social Media Awards 2024 Winner

    Luxid wins big at the Global Social Media Awards

    Reading time: 3 mins

    The champagne corks are popping at Luxid as we celebrate our fantastic triumph at The Global Social...

    The power of video storytelling: People over products

    Reading time: 5 mins

    Video can turn B2B complexity into simplicity and human-based storytelling is so powerful when...

    Awards shortlisting is a testament to Luxid’s talent and innovation

    Reading time: 3 mins

    Luxid is shorted at the Global Social Media Awards for Atea, Outokumpu and MSD recognising the...

    What success looks like in data-driven marketing transformation

    Reading time: 4 mins

    Luxid researched over 70 B2B and B2BC companies to understand the business success factors of...