Luxid blog
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Luxid Group acquires TriComB2B to strengthen B2B position
Discover how Luxid Group's acquisition of TriComB2B enhances their global B2B capabilities, marking a strategic move to bolster U.S. operations and integrate expertise in creative, data-driven marketing. Explore the synergies driving their expansion and the vision for unified, technology-enabled marketing solutions. Learn more about Luxid Group and TriComB2B’s journey towards becoming a leading force in integrated B2B marketing.
Recent posts
The iceberg of truth in AI projects
Explore the AI “iceberg”: why prompts are only the surface and how data, workflows, and governance...
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Why AI projects fail to deliver consistent results
Why enterprise AI marketing struggles with consistency. Insights from Luxid’s research on moving...
What to watch in 2026: The return of historical PR
What to watch in 2026: Explore how B2B PR is evolving, focusing on community building,...
The Evolution of PR in a Post-Truth Era
In 2026, media professionals often find themselves working in a “post-truth era.” But are we...
What to watch in 2026: Building a shared understanding of customer data platforms
What to watch in 2026: How customer data platforms are evolving to enhance personalized experiences...
Luxid Group appoints Susan Duinhoven and Belinda Gerdt to its board
Luxid Group appoints new board members Susan Duinhoven and Belinda Gerdt to enhance global growth...
What to watch in 2026: AI search and the next evolution of SEO
What to watch in 2026: How AI reshapes search and generative visibility, and why integrating SEO,...
B2B forecasting is a guess; responsiveness is a strategy
While many businesses still cling to annual planning, Luxid believes the time has come for B2B...
Scaling media at enterprise levels in an algorithm-driven world
The tiny “flaps of a butterfly’s wing” are the difference between money spent and exponential...